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The audacity of excellence the Lady-Datejust
02/11/2023« A classic timepiece, designed for a lady. » This is how some may describe the Oyster Perpetual Lady-Datejust. Maybe they’re right. Since the early 20th century, Rolex has designed and crafted watches suited for the wrists of every woman, with the same standard of excellence as all the models that have built its legend. So, if “classic” means always pursuing a higher standard, if it means perpetuating tradition while combining elegance with precision, grace with resistance, beauty with performance… then the Lady-Datejust is, indeed, a classic timepiece designed for a lady.
The reference among divers’ watches
24/10/2023The Oyster Perpetual Submariner and Oyster Perpetual Submariner Date, archetypes of the divers’ watch, epitomize the historic link between Rolex and underwater exploration.
Essence of the Oyster
24/10/2023Watches in the Oyster Perpetual range are symbols of universal and classic style, while offering essential day-to-day functions – hours, minutes and seconds. Firmly rooted in the pioneering origins of Rolex, these models embody timeless form and function. They represent timepieces in their purest form.
Born to race
24/10/2023The Oyster Perpetual Cosmograph Daytona is an icon forever joined in name and function to the world of motor sport. Six decades after its creation it remains in a class of its own among sport chronographs.
Make a date of a day
24/10/2023A milestone in watchmaking history, the Oyster Perpetual Datejust was the first self-winding waterproof chronometer wristwatch to display the date in a window at 3 o’clock on the dial. These numbers are a reminder that though 24 hours mark a day, it’s on us to make those a date to remember.
The realization of an ideal
19/10/2023When midnight strikes, the Oyster Perpetual Day-Date forms a bridge between past and future, between what has been achieved and what remains to be lived. Since 1956, it has borne witness to the greatest moments in history on the wrist of visionaries, virtuosos and pioneers. Those who make each day a promise for the future.
Rolex and the Ryder Cup
21/09/2023Rolex is Worldwide Partner of The Ryder Cup, the 44th edition of which takes place from 29 September to 1 October 2023 in Italy. Created in 1927, The Ryder Cup is one of the most watched sporting events in the world. Every two years, this team tournament pits Europe against the United States of America. It is contested alternately on each continent.
The sky is the limit
14/09/2023The Oyster Perpetual Air-King celebrates the aeronautical heritage of the original Oyster. It pays tribute to those for whom the sky was a new frontier of adventure, exploration and groundbreaking achievement – a springboard for new ideals.
The triumph of endurance
25/07/2023Launched in 1963, the Oyster Perpetual Cosmograph Daytona has long since transcended its status in the world of watchmaking to become an icon. Its name, inextricably linked with the famous circuit at Daytona Beach, Florida, embodies the ties between Rolex and motor sport, in particular, the world’s greatest endurance races.
20 years of mentoring the great artists of tomorrow
26/05/2023Rolex is celebrating 20 years of the Rolex Mentor and Protégé Arts Initiative, part of the brand’s longstanding commitment to global arts and culture.
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