Articles
37th America’s Cup OMEGA to serve as Official Timekeeper
27/08/2024The Swiss watchmaker is reprising its role as Official Timekeeper at this year’s edition of the great ocean duel: The Louis Vuitton 37th America's Cup - 22nd August to 27th October 2024.
Citizen of the Deep
08/02/2024Rolex created the Oyster Perpetual Sea-Dweller in 1967 to meet the challenge of prolonged underwater missions. The Sea-Dweller is specifically designed for saturation diving. Thanks to its helium escape valve, it can withstand decompression on ascent and master the return to the surface – the final phase of deep-sea exploration.
Mastering travel time
21/12/2023Elegant and technically sophisticated, the Oyster Perpetual Sky-Dweller was designed for those continually travelling the globe. Featuring the Saros annual calendar and Ring Command system, it simultaneously indicates two time zones, as well as the date and month, and allows them to be adjusted with one simple gesture.
Cutting-edge classicism
21/11/2023Elegant, classic and decidedly contemporary, the Perpetual 1908 immortalizes Rolex’s age-long daring spirit. Heir to the brand’s aesthetic heritage as much as to its numerous innovations in watchmaking, the watch marks a new milestone in the brand’s pursuit of excellence. This fine example of Rolex’s watchmaking prowess, with Superlative Chronometer certification, brings classicism to the future.
Venturing to the outer limits
02/11/2023The Oyster Perpetual Explorer and Oyster Perpetual Explorer II evolved from Rolex’s deep involvement with exploration. They go where few people venture. The brand was able to test these watches in real life by equipping polar, mountaineering and caving expeditions over many years. Some of the world’s most intrepid explorers, mountaineers and scientists took these watches to places that tested their reliability in the toughest conditions.
The audacity of excellence the Lady-Datejust
02/11/2023« A classic timepiece, designed for a lady. » This is how some may describe the Oyster Perpetual Lady-Datejust. Maybe they’re right. Since the early 20th century, Rolex has designed and crafted watches suited for the wrists of every woman, with the same standard of excellence as all the models that have built its legend. So, if “classic” means always pursuing a higher standard, if it means perpetuating tradition while combining elegance with precision, grace with resistance, beauty with performance… then the Lady-Datejust is, indeed, a classic timepiece designed for a lady.
The reference among divers’ watches
24/10/2023The Oyster Perpetual Submariner and Oyster Perpetual Submariner Date, archetypes of the divers’ watch, epitomize the historic link between Rolex and underwater exploration.
Essence of the Oyster
24/10/2023Watches in the Oyster Perpetual range are symbols of universal and classic style, while offering essential day-to-day functions – hours, minutes and seconds. Firmly rooted in the pioneering origins of Rolex, these models embody timeless form and function. They represent timepieces in their purest form.
Born to race
24/10/2023The Oyster Perpetual Cosmograph Daytona is an icon forever joined in name and function to the world of motor sport. Six decades after its creation it remains in a class of its own among sport chronographs.
Make a date of a day
24/10/2023A milestone in watchmaking history, the Oyster Perpetual Datejust was the first self-winding waterproof chronometer wristwatch to display the date in a window at 3 o’clock on the dial. These numbers are a reminder that though 24 hours mark a day, it’s on us to make those a date to remember.
Back 